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About

European thinking. Execution in China.

We help European companies make products in China, without building a team there.

The Pearl River at sunset, with factories and city towers on the far bank.
An operator’s desk by a window over a factory floor, with notes, a sample and a lanyard.

Meet the founder

Filippo Rovelli.

Founder, based in Guangdong

I’m Italian, and I live and work in Guangdong, close to the factories, suppliers, testing labs and logistics partners our clients depend on.

In more than 15 years, I kept following the work past the handover. Product stopped meaning just screens. It came to mean suppliers, margins, warehouses and shipping containers.

Alongside Onkon Group, I run operations for MyBrainBooks, an Australian children’s publishing and e-commerce company. Real problems every day: delays, negotiations, costs and compliance.

I can talk specs with your engineer, unit costs with the factory and dates with your freight forwarder.

“ What you approve is what the factory makes. ”

How we think

  1. 01

    Execution, not reports.

    We do not hand over a strategy document and walk away. We stay until it works.

  2. 02

    Honest answers.

    If we cannot help, we say so on the first call.

  3. 03

    Your standards, in China.

    We know what Western businesses expect, and how to make it happen here.

Get in touch

Tell us what you make.

We will tell you honestly if we can help.

Book a free call

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